NBCUniversal Storytellers Media Commercial Universal Studios NBC Television

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Description

Creative Partnerships at NBCU is a best-in-class team of storytellers that develops custom creative solutions for brands across all genres, formats, and platforms. Our story is telling your story to the people who matter most to you.

Creative Partnerships at NBCU develops smarter creative that works harder to meet the needs of consumers and clients through the lens of:

MARKETING
Engagement at Scale - Cultivate emotional connections with your audiences across our extensive portfolio.

CREATIVE
Full-Spectrum Custom Creative Solutions - With our rich legacy of creative storytelling, our best in class creatives craft content that connects to culture and meets your KPIs.

PRODUCTION
Putting the “Pro” in Production - Cutting edge technology and in-house resources that are always efficient, nimble and competitive.

Creative Partnerships at NBCU also puts a spotlight on your creative. We’re continuously developing innovative ad formats, products and technology to connect your brand with the right audiences at the right time within the right context, including:

PRIME PODS
Drive increased viewer engagement and greater impact for brands

Cut through clutter and stand out in advertising space
Increase engagement with ads and content
Leverage Primetime programming across the portfolio

COMMERCIAL INNOVATION
Create engaging ad experiences that better connect your brand to our consumers

Customize concepts that blend advertising and content to better engage consumers. Leverage product suite of 6 innovations to give viewers a better ad experience with a better performance for advertisers.

ADSMART CONTEXT
AI-powered contextual alignment for linear TV. Improve the viewing experience for consumers
Improve advertising experience, especially in messaging recall and brand favorability
Reduce tune-out.

Creative Partnerships at NBCU brings this all together to deliver creative solutions through innovative ad experiences for you.

One Destination, One Conversation, One Team.

NBCUniversal Storytellers. ~ https://together.nbcuni.com/capabilities/creative-partnerships-at-nbcu/

Seen in the video:
Lance Billington - Supervising Producer, Cable Entertainment, NBCUniversal Media, LLC
Janelle Albino - Executive Producer, Marketing Production, NBCUniversal Entertainment & Lifestyle Group
Nikita Chothani - Human Resources Generalist, NBCUniversal Media, LLC
Albert Choi - VP, Creative Marketing, NBCUniversal Media, LLC
Stephanie Nelms - Director, Integrated Marketing & Network Partnerships, NBCUniversal Media, LLC
Lauren Nerone - Marketing Director, NBCUniversal, Inc.

NBCUniversal is one of the world’s leading media and entertainment companies - made possible by the people that work here. Our purpose is to create and deliver content so compelling it entertains, informs and shapes the world. We believe that the talent, creativity, & diversity of our people are our greatest resources.

© NBC Universal. All Rights Reserved.
Posted for entertainment and educational purposes only.

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